Accelerated by the slowdown, as well as mounting compliance requirements, buying has undergone a revolution. Buyers have re-written the rules of how they buy. The only problem is that they have not told sellers about it. That is until now.In The Buying Revolution™, a compelling new book from Ray Collis and John O Gorman, buyers in some of the world’s largest companies reveal not only how they buy, but more importantly how they want to be sold to.This new book explains why last year’s cold call,…See More